About

Joolies brings delicious, organic medjool dates from their palms to yours as a delicious, healthy on-the-go option for snackers everywhere. Medjool dates, also known as the king of dates, are a great source of energy, have a low glycemic index, and are full of beneficial nutrients. To ensure the best possible quality, Joolies dates are handpicked from the tree and carefully packed at peak ripeness.
A joint partnership between the Kohl Family Farm and Venice Brands, Joolies is on a mission to share the nutritious goodness of organic medjool dates grown in the sunny Coachella Valley of Southern California.

Overview

Established:
2018
Description:
Family owned California-based organic medjool date company
Founders:
David Kohl, Greg Willsey
Head Office:
Los Angeles, CA
Industry:
Food & Drink
Website:
Stockists:
teal-curved-bg
dark-palm-tree-candy_450x450
Joolies

Press Articles

Zoe_Report_b05453b5-e741-4a89-a99b-ba836cf6774b_360x360


6 Healthy Snacks To Buy Right Now — That Are Actually Available

Another hurdle has become finding what you need online — now that everyone else is also trying to grab a lot of the same goods that you are (here's looking at you, toilet paper and sanitizer). But none of this means you have to resort to eating poorly. Some of the most popular and delicious healthy snacks are still available to buy right now, which is at least one less thing to worry about.

logo 04


Product showcase 2020: Where to find an online snack to fend off that attack while self-isolating

Joolies is changing the ‘date-ing game’ with its snacks packed with medjool dates. Dates are high in plant fibre and have a low glycaemic index. They are also packed with magnesium, B vitamins and 50% more potassium than a banana by weight.

logo 03


LA Businesses Racing to Adapt

Another local company adjusting to life during lockdown is Venice-based startup Joolies, which produces sweet snacks using dates from its farm in Palmdale

logo 05


Emerging brands go direct-to-consumer as retailers pause demos, resets amid coronavirus

Still smarting from the sting of pivotal trade shows cancelling due to the coronavirus, many natural and better-for-you brands are pivoting to deliver their message of healthy eating straight to shoppers rather than relying on retailers to communicate their benefits to consumers.

logo 01


Joolies' Date Snack Pack Contains Just Three Pitted or Whole Dates

Organic California Medjool date grower Joolies is introducing a brand-new date Snack Packs that contain either three pitted dates or three whole dates.

parade-_logo_1

50 Vegan Snacks to Try Right Now

Following a vegan diet? Navigating the snack aisle of the grocery store can be tough. There are so many ingredients to scan through. It takes some effort to determine if a food is healthy or not. And if it isn’t clearly marked, it can be an absolute pain to find out if something is acceptable to eat on a plant-based diet.

yahoo_finance

Joolies Announces New Snack Pack Ahead of 2020 Natural Products

LOS ANGELES, Feb. 28, 2020 /PRNewswire/ -- Joolies, grower of organic California medjool dates, announced that its new product, Snack Packs, will launch at Expo West, exhibiting on March 4 - March 6, 2020. 

yahoo_finance

Joolies Grows Distribution From Coast to Coast

LOS ANGELES, Feb. 25, 2020 /PRNewswire/ -- Joolies, known for fresh organic California Medjool Dates, has expanded distribution to over 500 stores in the past few months and is also available online on Thrive Market and Amazon.com.

Screenshot_15

Brands to Visit at the Fancy Food Show 2020

Be sure to try products made by these brands we admire at the Fancy Food Show. Email amrit@cmyk.vc to add your brand here, and subscribe to our newsletter for our show recap. We also curated a list of restaurants and retail in San Francisco for your trip.

toh-header-logo-horizontal

21 Healthy Vegan Snacks That Are Jam-Packed with Flavor

Eat a few dates split in the middle and stuffed with peanut butter and topped with shredded coconut, and you’ll see why you need to load up on a 2-pack of Joolies ($24). Dates are a great source of disease-fighting antioxidants and fiber. Find more vegan snacks on Amazon.

Kitchn_977fadf5-c3fe-4b9e-aed2-b93ce15b4280_360x360

35 Essential Paleo-Friendly Groceries to Stock Up on — Whether or Not You’ve Gone Paleo

Because you’re supposed to avoid processed foods on the Paleo diet (ahem, our ancestors did not have them!), you’ll want to choose snacks that are as close to their whole food state as possible. You also want to avoid additives and “non-natural” sugars. Here are a few Paleo snacks we couldn’t live without.

Screenshot_12

What to put in your oatmeal if you can’t do another day of raisins and cinnamon without falling asleep into your bowl

Bored of honey and agave? Shake things up by sweetening your oatmeal with date syrup instead. “Date syrup is made from the superfruit dates, so it’s naturally rich in stress-relieving magnesium and potassium,” says Beckerman, who’s also the author of The Better Period Food Solution and host of Well+Good’s You Versus Food. “There are a lot of fun brands to try, but I’ve been choosing Joolies’s organic medjool date syrup because they don’t add any sweeteners or concentrates to their final product, so it’s good in my book.”

buy dates online

The 9 best brands we saw at Expo West 2019
Last week, we walked the worlds largest tradeshow treadmill, also known as Expo West. This is the Superbowl of the natural and organic food industry, with some 85,000 folks in attendance and thousands of brands for four days of delicious designs and samples galore.

organic medjool dates

Infused water ideas to help make drinking h20 more flavorful — and beneficial
It’s hot out. And if the heat isn’t reason enough to make you up your water intake, you should probably know that being better hydrated also means having clearer and more youthful skin, more energy, a boosted immune system, and healthy joints.

buy wholesale medjool dates

The most exciting new groceries that hit shelves this june
School’s out, and so are a bunch of new supermarket products! I tried 50 new groceries that just came out in June to find the best ones just for you.

buy dates online

Joolies: organic medjool dates
We’ll Be the Best Date You Ever Had. Throw out any baggage from your past date-ing experiences. Joolies will change the way you snack and smoothie!

buy dates online

Joolies brand debuts at Expo West
Joolies, a new organic medjool date company is celebrating its official launch at Natural Products Expo West in Anaheim, California this March.

best organic medjool dates

5 Healthier alternatives to your go-to junk foods
There’s no shame in the occasional culinary indulgences, but if you’re trying to keep your eating choices largely on the nutritious side, that probably means finding some healthier alternatives to junk foods you crave.

buy dates online

Bringing organic medjool dates straight from farm to global snacking market
Joolies will be co-exhibiting in the North Hall, Booth N2330 with The Osso Good Company, another Venice Brands company.

best organic medjool dates

US and Europe first to see new organic medjool date brand
A California medjool date grower is looking to reinvigorate the category and move dates into the position of a desirable lifestyle brand as they launch their new date products.

Untitled-2


27 healthy and easy-to-pack snacks to take on-the-go
Why it's great:
 Dates are an excellent source of antioxidants and fiber, said Zerling. “These dates are grown in the U.S. which guarantees freshness and that they are organically grown,” who suggested wrapping two to three up in a coconut wrap with 1 tablespoon of Wild Friends Nut Butter to create the perfect mini travel sandwich.

TMA_Logo_Header_v2


Launching a Direct-to-Consumer Farm Business through Branding with Dave Kohl, Founder of Joolies

Dave Kohl is the founder of Joolies, a California based farm and CPG brand producing Medjool date products. Dave and his family founded the original date farm two decades ago and recently launched Joolies. He shares more about the company’s origin and how they strategically built the brand and product messaging.

logo


We Taste-Tested Hundreds of Healthy Snacks—and These Are the Best Ones

Dates are known as nature’s candy; one bite into these fiber-rich gems and you’ll know why. Tender, sweet, and caramelly, they’re tastier than most desserts. ($22; amazon.com) 110 Calories, 1g Protein, 0g Fat, 3g Fiber

teal-curve

Founders

 

David Kohl & Greg Willsey

Joolies co-founder David Kohl is the Managing Partner of La Quinta Date Growers, a family owned date farm located in Coachella, California. The family is one of the largest growers of organic Medjool dates in the United States.


The farm was one of the first date producers to become organic. The Kohl operations have always been at the forefront of environmental awareness, global best practices and efficient farming technology by working with international experts to improve all their farming techniques.


These innovations include commissioning the most modern and safest equipment. Working with the equipment manufactures and air quality management district, they customized equipment in order to meet the highest environmental standards while creating a safer workplace for their employees. The farm operates drip irrigation and effective water management systems so every drop of water can be fully utilized.


Kohl Family Farm decided to partner with Greg Willsey and Venice Brands to create a vibrant and playful lifestyle brand worthy of this under-appreciated California Superfruit – the organic Medjool date! David is a passionate surfer. If there is a swell, come meet him in the water.


Joolies co-founder Greg Willsey is the Founder of Venice Brands, a Los-Angeles based consumer brands platform focused on incubating, investing in, and building successful consumer brands across the food, beverage, fitness and pet verticals.

buy organic medjool dates

Image Gallery

organic medjool dates

organic medjool dates

buy medjool dates

buy medjool dates

buy medjool dates

buy medjool dates

Joolies0513-Edit-Edit-min

Joolies0513-Edit-Edit-min

buy medjool dates

buy medjool dates

buy whole medjool dates

buy whole medjool dates

buy dates online

buy dates online

buy medjool dates

buy medjool dates

wholesale medjool dates

wholesale medjool dates

buy medjool dates

buy medjool dates

Joolies0477-Edit-min

Joolies0477-Edit-min

buy dates online

buy dates online

Headquarters